The Next Wave Arrives: Agentic AI in Financial Services

The Next Wave Arrives

This report provides an overview of agentic artificial intelligence (AAI) applications—dynamic AI systems that can be structured to respond to new information and make and execute decisions without ongoing human engagement—as adoption accelerates in financial services and e-commerce.

In addition to simplifying and personalizing online shopping and payments, these systems have the potential to revolutionize real-time fraud and cyber defense, streamline lending and insurance processes, and provide personalized, 24-7 digital assistants that help consumers manage their daily finances and build wealth over time. Yet while AAI could impact practically every layer of personal and institutional finance, the technology has been advancing faster than data infrastructures, business practices, and regulatory frameworks.   

The paper outlines challenges that are affecting the pace of adoption in the financial sector and risks that poorly performing AAI systems could pose to consumer and small business users, individual financial services providers, and broader financial stability. It also identifies critical questions for different types of stakeholders about how to realize AAI’s benefits while guarding against errors and abuse.

This market scan is part of FinRegLab’s ongoing work to inform both market practice and policy to promote the responsible and inclusive use of AI and machine learning systems across financial services. 

This report is produced and published by FinRegLab.

  • Non Financial Services