ConsumerCentriX, an Impact Consulting Firm Advancing Inclusive Finance, Joins the SME Finance Forum
ConsumerCentriX (CCX), an impact consulting firm specializing in inclusive finance and market strategy, has joined the SME Finance Forum as the global membership network's latest affiliate. The Forum's more than 250 members and affiliates are SME finance institutions and industry stakeholders operating in 190 countries that share the common goal of expanding access to finance for small businesses worldwide through knowledge exchange and innovation.
"We are delighted to welcome ConsumerCentriX as our newest affiliate. CCX brings extensive experience helping financial institutions, regulators, and development partners strengthen financial inclusion through evidence-based strategies and consumer insights. We look forward to collaborating to advance innovative solutions that expand opportunities for MSMEs around the world," said Qamar Saleem, Head of SME Finance Forum.
Founded in 2012, ConsumerCentriX (CCX) partners with financial service providers, regulators, and international development finance institutions to advance inclusive finance through consumer insights, market research, and evidence-based strategies. The firm has expertise in gender-inclusive finance, supporting initiatives that expand opportunities for women entrepreneurs across emerging markets.
"ConsumerCentriX is excited to collaborate with the SME Finance Forum community. Our commitment to advancing inclusive finance globally, particularly for women-led SMEs, aligns closely with the Forum's mission. We look forward to contributing practical insights and tools from our global experience in more than 60 markets, and to collaborating with fellow members to drive innovative, data-driven solutions for financial inclusion and sustainable growth." — Anna Gincherman, Managing Partner, ConsumerCentriX
About ConsumerCentriX
Founded in 2012, ConsumerCentriX (CCX) is an impact consulting firm that partners with leading financial service providers (FSPs), regulators, and international development finance institutions to translate consumer insights into inclusive policies and market strategies. With a strong focus on reaching the unbanked and underbanked, particularly women and youth, CCX bridges market realities with strategic innovation.
CCX is led by three experienced partners and supported by a diverse team of more than 40 professionals specializing in economics, data science, market research, and strategy consulting. Together, they bring extensive experience advising commercial banks, microfinance institutions, fintechs, and policymakers across emerging markets.
Since 2014, CCX has delivered more than 75 projects across Africa, South and Southeast Asia, Eastern Europe and Central Asia, the Middle East and North Africa, and Latin America and the Caribbean. Its clients include the World Bank Group (World Bank and IFC), EBRD, EIB, IDB and IDB Invest, ADB, GIZ, the Gates Foundation, the Argidius Foundation, the Alliance for Financial Inclusion, and the Dutch Good Growth Fund.
An area of particular focus for CCX is advancing gender-inclusive finance. Over the past five years, the firm has played a leading role in building national gender data ecosystems and designing evidence-driven regulations and business strategies to support women entrepreneurs. CCX has also supported the rollout of the Women Entrepreneurs Finance Code (WE Finance Code) in 15 countries across four continents through tailored advisory ranging from one-day workshops to multi-year implementation support.
CCX's approach is grounded in applied research, deep collaboration with local stakeholders, and a commitment to practical solutions that drive both commercial value and social impact.
Learn more:
Website: www.consumercentrix.com
LinkedIn: www.linkedin.com/company/consumercentrix
SME Finance Forum: Innovation & Partnership for MSME Growth
The SME Finance Forum, backed by G20 and IFC/World Bank, is the leading global network of more than 250 members and affiliates operating in 190 countries. The network comprises SME-focused institutions providing and enabling finance and services, including banks, non-bank financial institutions, fintechs, payment platforms, development institutions, credit guarantee companies, insurers, investment funds, supply-chain players, banking and SME associations, policy advocates, regulators, academia, consulting firms, and knowledge aggregators.
Members, affiliates, and associated stakeholders benefit from learning and replicating best practices from around the world, innovating new products for growth, accessing risk mitigation tools, establishing partnerships, attracting investors, and gaining recognition among a global peer group of innovators.
Our activities include exclusive member offerings such as innovation hubs, solutions clinics, peer networks, study tours, specialized tools and training, member repositories, and partnered initiatives, as well as public resources including a library of more than 200 publications, over 500 videos, webinars, newsletters, training programs, annual awards, and flagship events.
Discover the SME Finance Forum members and affiliates:
https://www.smefinanceforum.org/page/our-members
https://www.smefinanceforum.org/page/partner-with-us-7e53d08e-6a90-489b-8e83-5991a1af72d6