Industry Event: Speaking Role

Industry Event: Speaking Role

Designing Digital Finance for Smallholders

29 July 2015
12 : 00
13 : 30
( GMT +00:00 )
Washington DC
Designing Digital Finance for Smallholders

Digital financial services offer innovative new tools for serving the world’s 475 million smallholder households—the largest client segment by livelihood of those living under $2 a day. However, a lack of understanding of the financial needs and desires of smallholders has made designing appropriate and affordable digital financial solutions challenging. Can a human-centered approach provide insights into how to design digital financial products and services for smallholders?

Join CGAP on Wednesday July 29th from 12:00 pm to 1:30 pm to learn about how we are partnering with human-centered design firms and financial service providers to understand the nature of smallholder demand for digital financial services and to create, evolve, and test innovative new products and services.

A light lunch and refreshments will be provided. Please RSVP online by July 24th to attend in person (space is limited), or join us remotely via WebEx (details below).

WebEx Information:

Join Online
Meeting number: 736 362 834
Meeting password: 4smallholders

Join by phone 1-650-479-3207
Access code: 736 362 834

RSVP Online to Attend in Person

Rural & Agriculture Finance